“Radio Campaign for Responsible Sales“

Key dates

  • Started on 15/09/2011
  • Last updated on 07/09/2015
  • Status: completed


  • Argentina

Funding bodies

  • AB INBEV : Cervecería y Maltería Quilmes

Type of initiative

  • Reducing and preventing underage drinking

Description & results

Radio spots that encouraged convenience store owners not to sell alcohol beverages to underage.

Images & Media

Other links